Blog

Graduate program

How universities can leverage media literacy to increase recruitment and retention

It is important for media literacy to be defined clearly, taught by teachers in young classrooms, and utilized by students in their courses and applications to universities. Communication is a transaction, and information literacy—and its benefits—apply to universities' marketing and strategic efforts.

Graduate program

What is media literacy?

As part of my Master's program for ENG 561, this series of blog posts aims to define media literacy and its importance, prepare teachers to incorporate its principles into their curriculum, ensure students are equipped with the tools to benefit from it, and explain how universities can increase their recruitment and retention efforts through increased digital media awareness.